About Us


Our business revolves around producing products that a person can use anytime for muscle relaxation, flexibility and improvement of blood circulation. These products have been used by practitioners and therapists for the past ten years.

B4-Play focuses on producing products specifically designed for self-massage and self recovery, helping relieve tension in the body's tissue (fascia), giving you improved flexibility and stability in movement.

Our main product, the B4-Play ball focuses on the feet because all the vertical and horizontal muscle structures begin in our extremities and any movement restrictions in the foot, for example, can lead to movement restrictions elsewhere in the body, even as far up as the neck.

All our products are 100% South African Products

Medical Insights

The B4 Play has proven effective in my practice, not only in the prevention of injury related....

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What is Plantar Fasciitis?

Plantar Fasciitis is a painful condition caused by overuse of the plantar fascia or arch tendon of the foot.

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What do you need?

Let us know if you would like to order mutiple products and we will send you a quote

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Medical Insight

The B4 Play has proven effective in my practice, especially in all the below physical ailments.

  • 01 Sciatic Nerve

    By simply placing your painful joint onto the B4 Play BALL and gently rolling on a hard surface (chair or floor), you will soon have relief. Look at the picture on the right for a visual picture of how the Sciatic Nerve runs.

  • Buried deep in the recesses of the in flight magazine, somewhere between the movie grid and the duty-free opportunities; hides a warning that staying still in an airplane seat for a prolonged time can cause blood clots. While the magazine recommends moving around the cabin and stretching, the flight attendants tend to want to keep you in your seat.

    Blood does wonderful things like carrying oxygen, cleaning waste products and delivering cells and chemicals to fight infection. But mess up its environment and blood can cause all sorts of problems. Blood cells get pushed by the heart to the far recesses of the body, but return from the fingers, toes, arms and legs in veins that are milked by the routine contractions of the muscles that surround them. As you walk, blood gets pushed back to the heart, as you type, the muscles of your fingers and hands do the work to get the blood back.

  • Plantar Fasciitis is a painful condition caused by overuse of the plantar fascia or arch tendon of the foot. The Plantar Fascia is a broad, thick band of tissue that runs from under the heel to the front of the foot. Plantar Fasciitis can also be known as a heel spur although they are not strictly the same. A heel spur is a bony growth that occurs at the attachment of the plantar fascia to the heel bone (calcaneus). A heel spur can be present (through repetitive pulling of the plantar fascia) on a foot with no symptoms at all and a painful heel does not always have a heel spur present.

    Plantar fasciitis is traditionally thought to be an inflammatory condition. This is now believed to be incorrect due to the absence of inflammatory cells within the fascia. The cause of pain and dysfunction is now thought to be degeneration of the collagen fibres close to the attachment to the calcaneus (heel bone).



I was very impressed with the B4Play ball as I have had the injury Plantarfascitis.
I used it for 2 weeks before the Hong Kong marathon and my feet definitely felt better after using it. The fact that worried me was the pain of my injury after the marathon and surprisingly I had no pain at all with my Plantarfascitis.

This is amazing. It is better than any cream or remedy for my acing and burning feet and the bonus is that it never runs empty!

I work in a sports medicine practice and see many patients with sports related injuries. I have been prescribing the B4 Play ball for a few years now and have noticed amazing results especially for those patients with chronic Plantar Fasciopathy or Achilles Tendonoopathy. I will definitely continue to recommend this product.

Kind Regards

Garyn Cohen-Podiatrist

N.H.D Pod(SA)

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Waboomsrus Farm,
Paarl, South Africa

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+27 82 853 4889

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